POETRY - A star it born!

NightSky® - the unique and extraordinary petunia cultivar offers a galaxy of possibilities for compelling storytelling in the retail outlet.

RECARNATION - Revival of the carnation

A dear old friend enjoys resurgent popularity. When looking back on past decades – and also into the present – the growing desire for neo-retro styles is obvious. And also from the pool of childhood memories, the carnation is also experiencing a grand revival.

EASY CARE - Little heroes

Little heroes can meet (almost) any challenge and reward their owners for even minimal care with profuse flowering.


Flowers and plants are the No. 1 present for Mother’s Day and Valentine’s Day. Even as little greeting gifts, consumers place high value on blooms.

NATURE'S GARDEN - Be(e) friendly!

Sustainability and back-to-nature themes are becoming increasingly important for many consumers.

HOMELAND - Alpine Feelings

Homeland is more than just house and home. It is a life feeling that is somewhere between the beloved scents of childhood and a kind of warmth and security that can only come from the existence of familiar values.

CHRISTMAS - Colours of Christmas

As the harbinger of the Christmas festivities, the red poinsettia is a traditional, decorative highlight. Available now in more colours than ever before, this bestselling plant has growing potential.

LIVING OUTDOORS - Friends & Family

The garden has established itself as the favourite place for spending summer days. It is the preferred meeting point for family and friends and is gradually becoming a green living room in need of decoration.