Purple Sun: FleuroStar award winner 2018/19

Like the summer sun setting over the ocean, such is the colour play of our Osteospermum ecklonis. Several shades of orange fade into a deep purple ring that surrounds the heart of the flower. Growers will love the good branching and the easily controllable plant habit. Purple Sun can perfectly be integrated in any existing Osteo production scheme and the enchanting orange-purple colour combination will genuinely shine at point of sale. Consumers will love the non-fading colours and excellent outdoor performance. We developed a marketing concept based on the slogan “Purple Sun – takes you to the summer” in line with the summer colours of Purple Sun which will be used in the form of posters, banners, labels and other POS materials.

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