Corporate social responsibility - Selecta takes it seriously

A report from Virgina Gitonga, General Manager at Selecta Kenya, about our commitment to orphans in Kenya.

New B&B + Trixi® catalogue 2020/2021

Download here our new B&B + Trixi® catalogue 2020/2021.


Selecta one involved in project of the United Nations Decade on Biodiversity

The United Nations General Assembly declared 2011–2020 the United Nations Decade on Biodiversity, with the goal of significantly reducing biodiversity loss worldwide. 
Selecta one has been involved in the project “Flower island – flowers for pollinators in the city”...


Review Magic Stars event

On Tuesday, 12th November and Wednesday, 13th November we offered Poinsettia growers and interested parties informative events about Poinsettias. Both Magic Stars events at Emsflower in Emsbüren/Germany and Floripartner in Denmark were well attended.


Acquisition of La Villetta s.r.l.

After a long partnership and trustful cooperation between Selecta one and La Villetta s.r.l. both companies today made an announcement.


Review Magic Stars events 2018

Our this year’s Magic Stars tours in Holland and Denmark were held on Tuesday 13th of November and were again very successful and interesting events.


Osteospermum Purple Sun won the FleuroStar Award 2018/19

Our Osteospermum Purple Sun could convince the judges in this year’s Fleuroselect contest and has been awarded with the FleuroStar 2018/2019.


FlowerTrials 2018 – Preview

As in previous years, we will be present at two locations during the FlowerTrials®.


Christmas Break wins highly appreciated LTO Novelty Award

The Dutch Federation of Agriculture and Horticulture LTO Nederland (Land- en Tuinbouw Organisatie) awarded our Poinsettia variety Christmas Break (ealier named SK 136) with the highly appreciated LTO Novelty Award 2017.


Successful Fairtrade recertification of our cutting farm Wagagai Ltd. in Uganda

Our cutting farm Wagagai Ltd. in Uganda has been successfully Fairtrade recertified. This has been decided by FLO-CERT, the leading global certification body for Fairtrade verification services, on 15 January 2018.


Magic Stars 2017

November is usually the month when our Magic Stars events take place. In 2017 there were two Poinsettia presentations in the Netherlands and in Denmark.

Selecta France - new subsidiary in the Selecta one group

Selecta one has launched a new member in the Selecta one group. Selecta France is a joint venture between Selecta one and Challet-Hérault, best-known in France and a young plant and breeding company for 125 years.


Review IPM 2017

As in previous years the IPM 2017 attracted many interested visitors to come to Essen. Like last year approx. 57,000 professionals visited the fair. We had our booth in the usual spot in hall 2 and presented highlights of our bedding and balcony assortment, Poinsettia and for the first time also cut flowers on 180m²...


New Production location Selecta Hellas

On December 2 we officially opened our new production site Selecta Hellas.


IPM 2017 Preview

At the IPM 2017 in Essen we will be presenting highlights of our assortment at the usual place in hall 2 stand D25. On 180 m² we will exhibit Poinsettia and pot plants and for the first time cut flowers of our subsidiary Selecta Cut Flowers.


Magic Stars 2016

We’ve been presenting our Poinsettia information event “Magic Stars” for several years now in different European countries. Also this year we will be having a presentation of our assortment in several locations with our well-trained employees on site.


New Perennials catalogue 2017

With our Perennials assortment we want to meet the requirements of easy to care and sustainable plants. You can find a compilation of robust and easy to produce plants in our new Perennials catalogue.


NightSky® wins Medal of Excellence

The success story of NightSky® continues in the USA. The petunia with the unique pattern has been able to convince producers, media and reviewers everywhere and just received the Medal of Excellence ...


Review FlowerTrials® 2016

Every year week 24 is a fixed date for the FlowerTrials®. This year 52 participating companies presented their latest innovations and future developments in pot and bedding plants ...


New Spring Annuals catalogue 2016/2017

Today we would like to present to you our new catalogue of bedding and balcony plants “Spring Annuals 2016/2017” that offers you the familiar overview of our assortment.


Selecta Kenya production of pot carnations receives NAKT Elite certification

The Naktuinbouw Elite certificate stands for the compliance of the highest possible security standards of plant hygiene of elite material. Our Solanaceae production at Selecta Canarias received the NAKT Elite certification already in January 2012. At the end of last year, this important certification was also given to our pot carnation production at Selecta Kenya...


Pot carnation catalogue 2016

We proudly present to you our new pot carnation catalogue. This catalogue is a compilation of our pot carnation assortment ...


NightSky® wins Gold Innovert Award at Salon du Végétal

This year’s Salon du Végétal took place from February 16 to 18 in Angers, France.


IPM 2016 Review

IPM 2016 has been our kick-off event to present our new corporate communications for the first time.

Selecta becomes Selecta one

In times of changes, we want and need to let all our customers and partners know that we are, and will stay a family company with values that we preserve...

Review Magic Stars 2015

We host our Poinsettia event Magic Stars for five years now. Since 2013 we have been arranging an event series in several European countries.