Week 24 is normally in everybody’s calendar marked as week of the FlowerTrials. But as this year’s FlowerTrials took place online, we still wanted to give our clients the opportunity to see our assortment live. That is why Selecta Holland organized Open Days from 15th until 18th of June in the newly built greenhouse of Bolk Plants in Haaften.
During the Open Days we not only showed our complete spring annual assortment and some highlights like Trixi® and Osteospermum FlowerPower®, but also our new varieties like new members of the SKYfamily Petunias, Dianthus I♥U, Verbena Drums® and Mr. LavaLava®.
Of course, the well-known Pink Kisses® was exhibited. And also Peach Party®, Early Love®, Purple Wedding® and Scully®. For the first time we could show our clients Dianthus I♥U at a trade show. This pot carnation with double flowers and wavy edges changes its colours from pink, to light pink and finally to white. This variety also has compact growth and a rounded appearance. I♥U accompanies with a bright and bold graffiti style of an exploding blossom and cool lettering in front of an exciting background – a message in urban lifestyle – absolutely hip, young and the embodiment of a modern proof of love.
Our new Verbena series Drums® really impressed our visitors. Not only were they convinced by the different bright colours, but also the easiness of this series: No pinching and virtually no inhibitors are required. Early-blooming and compact, highly productive per unit of land, strong POS presence, excellent flowering continuity in the home – “Drums® – take the lead!”.
Verbena Mr. LavaLava®
The exceptionally bright orange-red flower colour of this new Verbena attracts all eyes. Mr. LavaLava® convinces with its earliness and wide branching. Its growth is flat and creeping, making it ideal for covering areas and as a ground cover. But it also fits to hanging baskets. It can be combined in many ways and always stands out with its unique flower colour and strong signal effect. For the consumer, it has a continuous flowering period without a summer break. A unique appearance and therefore a real highlight.
The Open Days were a great success. We were happy to talk with some of our clients in person while presenting our varieties. But of course, we really hope to welcome all customers next year during the FlowerTrials 2022!
Until the end of September 2021, it is possible to visit the Selecta one show gardens. Visitors must register in advance by emailing email@example.com or by contacting their designated Selecta sales representative. The latest coronavirus regulations apply.
Selecta Show Garden addresses:
Gartenbaubetrieb Christian Filla, Kortweg 9, 47638 Straelen, Germany
(near the Dutch/German border, only 15 km from the city Venlo (NL).
Selecta Klemm GmbH & Co. KG, Hanfäcker 10, 70378 Stuttgart, Germany